With the vision of producing alcohol-free beverages using purely natural ingredients, my father, Rudolf Wild, founded the company in Heidelberg in 1931, laying the foundation for international success. Today, WILD is one of the world’s leading producers of natural ingredients for the food and beverage industry.
With our global presence, we know the international markets and see that the macro trend of natural foods continues unabated. WILD uses this knowledge and our insights to develop innovative products and concepts as we continue to focus on new technologies that bring success to customers and partners worldwide.